Lead Management for Meta Forms

Automatically capture, process, and engage leads from Meta lead generation forms with real-time webhook integration, intelligent notifications, and targeted email and SMS campaigns.

1
Receive webhook event
⬇️
2
Retrieve lead data
⬇️
3
Process & validate
⬇️
4
Send notifications
⬇️
5
List subscriptions

Core Features

🪝

Webhook Integration

Receive lead events in real-time from Meta lead generation forms with automatic webhook validation and processing.

📊

Data Retrieval

Automatically fetch complete lead information from Meta Lead Gen API based on webhook notifications.

📧

Email Notifications

Send personalized welcome emails and engagement campaigns to new leads automatically.

💬

SMS Campaigns

Enable SMS subscriptions and send targeted text messages based on lead segments and preferences.

📋

List Management

Automatically subscribe leads to email and SMS lists based on their profile data and interests.

🔒

Secure Processing

Enterprise-grade security with encrypted data handling and compliance with GDPR and privacy regulations.

Complete Workflow

Step 1

Webhook Reception

Meta sends a webhook event to our endpoint when a user submits a lead generation form. We validate the webhook signature to ensure authenticity.

Step 2

Data Retrieval

Using the lead ID from the webhook, we query the Meta Lead Gen API to retrieve complete lead information including name, email, phone, and custom fields.

Step 3

Data Processing

Process, validate, and enrich lead data. Extract key information, check for duplicates, and categorize leads based on their profile attributes.

Step 4

Email & SMS Notifications

Send personalized welcome emails and SMS messages to leads. Notifications include confirmation messages and next steps for engagement.

Step 5

List Subscriptions

Automatically subscribe leads to relevant email and SMS marketing lists based on their interests, form type, and user-provided preferences.

Technology Stack

📱 Meta API
Lead Gen & Webhooks
📧 Email Service
SendGrid
💬 SMS Provider
Twilio / AWS SNS
📑 List Management
MailerLite / HubSpot
🗄️ Database
MongoDB

System Performance

<100ms
Webhook Response Time
99.9%
Uptime SLA
Real-time
Lead Processing
Zero
Data Loss